By Sandra Quevedo
A little over a year ago, Cristián Lara along with some university colleagues realized how complicated the work of grassroots recyclers was and how difficult it was to raise the money, so they decided to make life so much easier for them as for people who do not know what to do with the cardboard, cans or glass bottles that accumulate in their homes, so they created "Reciclapp".
Reciclapp is an application (app) that aims to make the material available to grassroots recyclers through specific routes, where they can identify the collection points, which is why it is known as “the Uber of recycling”.
The app can be downloaded for free on Android or Apple by anyone who wants to contribute to the environment, and they only have to register and write down the day and time that a recycler will go to look for the accumulated material.
"The use is super simple and serves both for people who want to contribute to the reduction of waste and recyclers, in addition, each time you use the app points are added that can be exchanged for prizes such as Waffles in a recognized store as loads on the Bip! card ”, Cristián Lara, CEO and founder of Reciclapp, tells Publimetro.
To be able to add points, it is achieved through the materials that are delivered: cans give 15 points, cardboard and glass 10 points, and plastics 5 points.
After receiving each of the requests through the app, the company contacts the nearly 500 recyclers and gives them a roadmap with the withdrawal points, which speeds up the process.
Currently the application is available in Santiago, Antofagasta, Valparaíso and soon they hope to reach the cities of Concepción, Valdivia, La Serena and Temuco.
In this first period, the app already has approximately one thousand users who have contributed their recyclable material, and participated in the Festival of a thousand drums in Valparaíso, an instance in which they were able to reduce the garbage generated by 20% compared to the year previous.
Due to its success, the app is available in the cities of Santa Cruz de la Sierra and La Paz in Bolivia, and soon in Mexico and Colombia.
More info: http://reciclapp.cl/